Attila Pető’s journey in the bakery and food technology sector began in the catering industry, though he never imagined at the time where this path would lead him. However, he was always certain of one thing, he would take the knowledge and experiences gained from his early years and push them to the highest level possible.
In a field where precision meets innovation, Attila has carved out a niche as a visionary leader. With over two decades of experience in the industry, his journey from Europe to the UAE is a testament to his relentless pursuit of excellence. His expertise in premium bakery machinery and solutions has not only shaped businesses but also redefined efficiency and quality in the region’s food sector.
As the CEO of FoodTech Group, Attila brings a unique blend of technical know-how and a hands-on approach to solving industry challenges. His ability to bridge cutting-edge innovation with practical application has made FoodTech Group a trusted name in the UAE, Saudi Arabia, and the GCC countries. His passion for bringing world-class equipment to the region, easing workforce challenges, and enhancing product quality has been the driving force behind his expansion plans.
In this interview, Attila shares his insights on business growth, industry evolution, and the principles that have guided his success. From the challenges of establishing a young company in a competitive market to the milestones achieved through strategic partnerships and exhibitions, he provides a candid look at what it takes to succeed in the ever-changing food industry. He also offers valuable advice to aspiring entrepreneurs, emphasizing the power of hard work, perseverance, and setting clear goals.
Join us as we explore the inspiring journey of Attila Pető, a leader who dreams big, works relentlessly, and continues to shape the future of the bakery and food technology sector.
The Journey Behind FoodTech Group
Could you briefly tell us about your background and how it led you to start your business?
With over 20 years of experience in the bakery and food industry, my journey began in Europe, where I developed expertise in premium bakery machinery and solutions. Over time, I honed my skills in understanding client needs, tailoring solutions, and delivering measurable results. Expanding the FoodTech Group to the UAE and Middle East was a dream driven by my passion for innovation and quality. This milestone reflects not only my professional growth but also my commitment to bringing world-class equipment and tailored solutions to a dynamic market.
As CEO, I combine technical expertise with a personal approach, ensuring our clients receive solutions that truly address their challenges. My unique skill lies in bridging technical innovation with practical application—helping businesses streamline operations, enhance product quality, and achieve visible ROI. I believe in dreaming big but working consistently every day to achieve those dreams. This philosophy has guided me through the fast-paced changes in the industry, from adapting to new technologies to meeting evolving customer demands.
FoodTech Group is more than a business; it’s a reflection of my vision to create meaningful impact in the bakery and food industry. Whether it’s robotics, machinery, or tailored systems, we focus on solutions that ease physical work, improve quality, and reduce workforce challenges. I’m proud to lead a team that shares this vision and strives to help our clients achieve excellence with every project.
FoodTech Group’s Market Position and Offerings
What does your business focus on, and how is it positioned in the market?
Our business, FoodTech Group, specializes in providing high-quality bakery and confectionery machinery tailored to the needs of clients in the UAE, Saudi Arabia, and GCC countries. Leveraging over 20 years of European expertise, we focus on delivering innovative solutions that enhance efficiency and quality. Positioned as a trusted partner, we cater to artisan and industrial bakeries, hotels, and restaurants, ensuring top-notch equipment and seamless installation. Our commitment to customer satisfaction and cutting-edge technology sets us apart in this dynamic market.
Expansion Plans and Future Growth
What are your plans for growth or expansion in the near future?
Our plans for growth are focused on expanding our product line beyond bakery equipment within the next 2-3 years, catering to a wider range of food production needs. Additionally, we aim to enhance our presence in the GCC region by expanding our showroom facilities and opening new locations. We aim to establish ourselves as a major player in the market, on par with our European company. Our partners and customers know the quality of our work and the equipment we sell, and they trust our solutions.
Business Impact and Recent Achievements
How has this year impacted your business, and what are your goals moving forward?
We are still a young company in this region, but we are already making our presence felt in the market. We have had tremendous success following the GulFood Manufacturing exhibitions and through referrals, we can now proudly say that our products are reaching as far as Singapore, which has been an incredible milestone for us.
Every year there is growth and development, but we will keep going forward as long as we can. We have dreams too and we work for them every day!
Advice for Aspiring Entrepreneurs
What advice would you give to startups or entrepreneurs in your industry?
Set the goal first. Without it, don't even start. I could write platitudes, but I think platitudes are useful if you understand the meaning. I grew up in a working-class family in a residential area of Budapest, Hungary. We were never rich, but I grew up with my parents working from morning till night to create a future for us. What we have, we all made for ourselves, and it is hard work. Without it, success is unattainable. When I look at where we are now, I will be forever grateful to them, to fate, but most of all to myself for not being afraid to dream big!
The world has changed a lot in the last few years—communication and almost everything else has become faster. As a result, people often have false images of getting rich in a matter of minutes, without, of course, putting in the work. I'm not saying there aren't exceptions, but let's be honest.
Success is not free. You have to believe in what you do and why you do it. Of course, sometimes you get tired and fed up, but if you have a goal, you get up tomorrow morning and fight for it. That's what I did and still do every day, and in a place like the UAE and the Gulf countries.
Conclusion
Attila Pető’s journey is a powerful reminder that success in the food and bakery industry is built on expertise, innovation, and relentless dedication. Through FoodTech Group, he continues to revolutionize the sector in the UAE and the GCC, delivering world-class solutions that enhance efficiency and quality. His story reflects not only a deep passion for the industry but also a commitment to helping businesses thrive with cutting-edge technology and tailored solutions.
As he looks ahead to expansion and new opportunities, Attila remains driven by his belief in hard work, perseverance, and the power of dreaming big. For those looking to transform their own entrepreneurial journeys, his insights serve as both inspiration and guidance.
To stay connected with Attila Pető and explore the latest innovations in bakery and food technology, visit FoodTech Group or follow the company on social media:
- Website: www.foodtech.ae
- Facebook: FoodTech Group
- LinkedIn: FoodTech Group
- Instagram: @foodtechgroup
Stay inspired. Keep innovating. And never stop reaching for success.
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