In an era where technology evolves faster than most can keep up, few leaders have mastered the art of turning complexity into clarity quite like Rudy Shoushany. With over 25 years of experience in banking, technology, and digital transformation, Rudy has built a reputation for bridging the gap between groundbreaking innovations and practical business strategies. From navigating governance and risk in the financial sector to becoming a leading voice in AI, blockchain, and digital governance, his journey reflects both resilience and vision.
Today, through DxTalks and BCC Management, Rudy empowers organizations to not only adopt emerging technologies but to use them with purpose and responsibility. His work spans advisory services, thought leadership, and tech-driven media, placing him at the forefront of the Gulf region’s digital transformation movement. This feature takes readers behind the milestones, challenges, and insights that have shaped his career, offering lessons for entrepreneurs, decision-makers, and anyone navigating the fast-changing tech landscape.
From Banking to Tech Leadership
Could you briefly tell us about your background and how it led you to start your business?
I come from a diverse background spanning over 25 years in banking, technology, and digital transformation. My journey began in the financial sector, where I developed a deep understanding of governance, risk, and compliance. Over time, I saw how emerging technologies like AI, blockchain, and cybersecurity were reshaping industries. This inspired me to found DxTalks, a media and consultancy platform, and BCC Management, a digital governance and AI transformation advisory, to bridge the gap between technology and business strategy. My mission has always been to simplify complex technologies and make them accessible to both businesses and individuals.
I have started different endeavors over the years, some failed, some succeeded. Since COVID-19, I have been focusing my energy on tech consulting for companies that need guidance in the age of artificial intelligence, as well as tech media, starting with our podcast and helping startups, CEOs, and enterprises position themselves effectively.
Media Meets Advisory
What does your business focus on, and how is it positioned in the market?
Through DxTalks, we produce thought leadership content, host events, and run a podcast that brings together global experts in AI, blockchain, and digital transformation. With BCC Management, we focus on AI readiness assessments, IT governance, and transformation strategies for both private and public sectors. Our positioning is unique, we blend deep technical knowledge with a media-driven approach, giving us credibility, visibility, and a direct connection to global decision-makers.
Driving Growth in the Gulf
What are your plans for growth or expansion in the near future?
The Gulf region is at the center of global digital transformation, and we are doubling down on that momentum. Saudi Arabia and the UAE are leading ambitious initiatives, and our plan is to be a key partner in those ecosystems.
On the advisory side, we are building specialized AI strategies for industries like banking, healthcare, and government services. We are also developing AI-powered tools that make governance and decision-making more efficient. On the media side, DxTalks is evolving into interactive, AI-driven platforms, think digital events powered by AI moderators, personalized news feeds, and more immersive learning experiences.
A Defining Year for AI
How has this year impacted your business, and what are your goals moving forward?
This year has been nothing short of transformative. The release of GPT-5 has brought AI into mainstream conversations in a way we have never seen before. Organizations are no longer asking, “Should we use AI?” They are asking, “How do we use it responsibly and effectively?” That shift has created more demand for our consulting services, speaking engagements, and training programs.
Going forward, my focus is on solidifying our reputation as one of the region’s top voices on AI, emerging tech, governance, and responsible tech adoption. I want DxTalks and BCC Management to be the first names people think of when they want clarity, direction, and results in digital transformation.
Guidance for Startups
What advice would you give to startups or entrepreneurs in your industry?
In tech, speed matters, but so does direction. You cannot just chase every shiny object. My advice is to build a foundation first: understand your market, your value proposition, and your “why.” Once you have that clarity, adapt quickly and stay curious.
Also, never underestimate the power of storytelling. Technology might be complex, but people connect with stories, not specs. Share your journey, your challenges, and your vision. That is how you build trust and stand out. Keep the fire burning.
Conclusion
Rudy Shoushany’s journey is a testament to the power of adaptability, vision, and purposeful innovation. From guiding businesses through the evolving world of artificial intelligence to creating media platforms that spark meaningful tech conversations, his work continues to shape the digital transformation landscape in the Gulf and beyond. His ability to connect strategy, technology, and human insight makes him a trusted partner for organizations looking to navigate change with confidence.
As the tech revolution accelerates, Rudy’s mission remains clear, simplifying complexity, inspiring informed decisions, and driving responsible adoption of emerging technologies. To follow his work and insights, visit www.rudyshoushany.com, connect on LinkedIn, and join the conversation on Instagram and Twitter. His journey is far from over, and the lessons he shares are just as valuable as the innovations he champions.
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