Mas Watad

The story behind this featured publication

This edition features the journey of Mas Watad and Tally Zinger, co-founders of Dawsat, a culturally grounded digital health platform transforming wellness across the Arab world. Mas Watad, a health entrepreneur and mother of three, combined her clinical dietetics background with a deep understanding of Arab culinary traditions to create a scalable, community-driven approach to preventive healthcare. Tally Zinger, a proud alumna of Harvard College, Harvard Law School, and the Harvard Kennedy School, brings global expertise in investment banking and corporate law to strengthen Dawsat’s strategic growth.

Together, they have built a scientifically validated, data-driven wellness model designed specifically for Arab families. With over 60,000 participants guided toward sustainable health improvements and strong partnerships with health institutions, Dawsat addresses rising obesity and diabetes rates through technology, behavioral science, and cultural relevance.

What's Inside

• A childhood passion that evolved into a regional wellness movement
• Addressing obesity and diabetes through preventive, scalable solutions
• Over 60,000 individuals guided toward sustainable lifestyle change
• Data-driven personalization and community-powered support networks
• Expansion into the Middle East with headquarters in Abu Dhabi
• Empowering women as catalysts of family health transformation